Consulting

London Image Institute Consulting

30 Years of Excellence in Image Consulting!

THE HISTORY OF IMAGE CONSULTING

Image consulting isn’t new; it’s been influential since the ’70s and ’80s. Today, it’s about shaping personal brands. Experts in perception, image consultants refine visual, verbal, and nonverbal cues.

Originally for celebrities, now it’s for professionals, job seekers, and entrepreneurs seeking confidence and improved communication. Consultants enhance, not change, clients, aiming for confidence and credibility. After, clients are equipped with new skills to conquer challenges.

In today’s connected world, with social media’s influence, image consultancy is crucial. The wrong post can have lasting consequences. That’s why image consulting matters more than ever.

What Can I Expect in a Career as an Image Consultant?

Networking Skills

Networking skills are crucial for entrepreneurs, but not everyone possesses them naturally. Image consultants understand this firsthand. They rely on networking as a primary source of business. Potential clients want to assess consultants, either in person or online, before making a decision.

Beyond personal networking, image consultants must also teach these skills to others. Building a client base and reputation hinges on genuine connections, remembering details, and making positive first impressions. This extends to knowing how to dress appropriately and present oneself to meet potential clients and influencers—an area where image consultants excel.

Dining Etiquette

As technology plays an increasingly prominent role in our daily lives, so do the associated rules of etiquette. From email responses to instant messages, emoticon usage to professional tweeting, even addressing online reviews—each requires its own protocol.

Navigating online communication, which often lacks emotional cues, can be challenging. Adhering to technology etiquette and practicing professional communication is key to presenting one’s brand effectively.

In today’s digital age, the ‘first impression’ is often formed online. Whether it’s a resume emailed to a prospective employer or a LinkedIn profile, individuals must ensure their personality and tone come across accurately.

Nonverbal Communication Skills

Image consulting encompasses more than just physical appearance; it extends to one’s demeanor and personality projection.

Politicians and executives often seek image consultants to exude confidence and authority, a quality known to bolster success in their respective fields.

Nonverbal communication, including posture, facial expressions, gestures, and tone of voice, plays a pivotal role. A lower, clear voice, upright posture, and strong eye contact convey a commanding presence. Techniques like ‘mirroring’ from neuro-linguistic practices establish rapport and connection early in conversations.

Image consultants emphasize honing nonverbal communication, business etiquette, and development strategies, equipping clients to exude authority and make a powerful impact in any field or industry.