Why is it Important to Understand Color Psychology?

color shades pink and purple

It is advantageous to understand color psychology so you can be aware of the effect tones can have on you and others. To know how to dress appropriately using your personal color harmonies it is important to choose the right combinations. Hypnologists use specific colors to get in touch with the subconscious. Image consultants use color to help their clients look healthier, younger and more vibrant and to project the message they want. Today, we […]

So You Want to Become an Image Consultant?

image consultant

If you have a natural talent to help people with their appearance, etiquette and communication skills, think seriously, because it could become a lucrative and fascinating business for you. It is recommended that you seek training first so that you can hone your talents and learn essential technical skills. Fortunately, image consulting is getting quite popular as the general public, working professionals, politicians, and aspiring celebrities want to make sure that they are projecting the […]

How Do I Start an Image Consulting Business?

clothes hanging on hangers

An image consultant is a person who works with clients to refine or enhance their personal and professional presence and public persona through appearance, behavior, and communication skills. (The ABCs.) A professional consultant can transform a person’s outward appearance and even their lifestyle in the way that a chameleon adapts its skin. It is an educational process, which is designed to incorporate the psychological, physical, and cognitive changes that arise by working on a client’s […]

Green Color Psychology

green color shades

Color psychology is the study of specific hues and their effect on human behavior. Color plays an essential role in creating certain moods, conveying information and influencing decisions, feelings and behaviors. For instance, color preferences may have an influence on the products that people choose to purchase, the way they decorate their homes or the brands they are drawn to and the clothes they choose to wear. Color psychology is also relevant in many ways […]

Personal Style Shopping Simplified

image consulting

Coco Chanel once said “Fashion Fades, Style Endures”. This is a great maxim to follow when you know how a fashion is born, evolves and then dies. Why do some styles endure the test of time and others do not? And which ones suit you best anyway? If you knew the answers to these two questions, shopping would be a breeze. Our clients tell us that their wardrobes are a confused mixture of styles. Women […]