Your image is one of the most important things about your public persona. People form a number of opinions about you based on how you present yourself. Image consulting seeks to help people create their own personal brand. If someone is dressed in an outdated style for example, their ideas may be perceived as old and stodgy. Dressing in too wild a manner may make people believe you aren’t serious about what you do. Image consulting training classes are designed to teach you the skills and techniques to help a client construct and maintain a positive self-image.
Basic Image Consulting Classes
Before you can learn how to craft an image, you need to understand what goes into an image. What are the skills that make our female clients look confident, younger, healthier and more radiant? How do we help our male clients look credible, powerful, successful and approachable?
To achieve those results, in-person Image Foundation Training classes have traditionally taught color, style and figure analysis, wardrobe building, accessories, professional shopping services and occasionally menswear. The students practice with each other and also with external models to test their skills. Other skills might include hair advice, makeup, skincare, hygiene, grooming and client communication.
Advanced Courses may include body language and non-verbal communication, image seminar design, business etiquette, communication, presentation skills and business development.
Since online classes now seem to be the norm for every type of education it’s important for those not able to travel but anxious to gain skills with a reputable training company, to research curricula and check out the reviews of the many classes available.
Online classes should contain a lot of detail about each aspect of image to compensate for the lack of personal contact and limited practical activities. From the student’s point of view, the more you stay engaged and committed, do the homework and amplify the course with recommended reading and practice, the more value you gain. If you are studying online or even if you intend to deliver your services remotely, you will also learn how to give the same value to clients online that you would if you were consulting in person.
There are consultants who are generalists, working to rebuild or improve every aspect of an image from the ground up. There are also specialists who devote their time to a few aspects of an image, such as stylists who dress clients for events and tend to be clothing and fashion oriented. Some consultants specialize in hair, makeup and wardrobe for makeovers and fashion shows. Others offer coaching and concentrate on the lifestyle, goals and personality of the client to craft a personal brand. Still others work exclusively in the corporate sector to give professional development seminars and workshops on appearance, workplace etiquette and communications skills.
The Business of Image
All of these skills are vital to the business, but they wouldn’t help you if you didn’t understand the business itself and how to run it. Training courses advise on the many ways that image consultants create their businesses and conduct them on a daily basis. You need to know how much to charge, how to run the financial aspect of the business and how to market yourself as a consultant. Learn to find clients and to serve them as well as possible so that their image is transformed. You will also learn how important it is to create your own image as a person who is both businesslike and creative. You must present yourself in the right way to potential clients so that they will have confidence in your ability to help them.
At London Image Institute, you will learn skills, techniques and tips from experienced Master Trainers in all these aspects of image. You will also leave the Advanced Course not only with an enlightened understanding of your own personal brand but also with the enhanced confidence to launch your own business.
London Image Institute courses provide three distinct skill sets. First all the technical knowledge is based on known color, design and psychology principals to ensure students gain a solid platform on which to advise their clients. Second, we give students daily practice in train the trainer skills such as consulting, presentation, facilitation and coaching. Finally, graduates leave with an in-depth perspective of image consulting as a life-changing service.
