What Kind of Person Should Become an Image Consultant?

Personal image consulting takes a significant amount of skill – and knowing what kind of person is likely to be the most successful can help you determine if it’s the right career. If you’ve thought about being an image consultant and showing others how to boost their presence, consider what kind of person you are.

We’ll share the traits that often make people successful image consultants.

Professional Behavior

In order to be a professional consultant, you have to look and act the part. No one will want to work with you as a consultant if you don’t look like you have your act together.

Part of what “professional” behavior looks like includes:

• Courtesy
• Social and professional etiquette
• Respect
• Emotional intelligence
• Confidence

You need to know that certain behaviors have a right and a wrong place. Your ability to be professional in every situation can make it easier for you to succeed. Additionally, it will be easier for you to teach the information so that you can help your clients navigate various situations that they will find themselves in within their own operations.

Excellent Communicator

Communication skills are critical – and if you’re going to be an image consultant, you need to be articulate, too. You need to be able to break complex ideas down so that people do not doubt the messages you are trying to convey to them.

Communication isn’t just about the words you use. It’s also about your ability to organize your thoughts and share where you are within various projects.

Clients never want to guess what you’re doing for them or when you will work with them next. Communicate your ideas and goals so everyone is on the same page.

A Digital Influencer

While you don’t have to be an influencer with one million followers on social media, you do need to have a digital footprint. More importantly, you must know how to influence a brand on social media.

Today’s marketing requires social media knowledge, and your ability to prove to people that you know what it takes will be vital. Further, if you have an impressive digital footprint, it will instantly help you to build credibility.

You don’t have to be an expert in all social media outlets, but you have to be aware of what they are and how one can be better for a particular individual/brand than another.

Think about how digital you are – Facebook, Instagram, LinkedIn, Twitter, TikTok, YouTube, etc. If you’re connected online and enjoy a digital presence, being a consultant responsible for someone’s positive online image could be a perfect fit.

Natural-Born Leader

Natural-born leaders tend to succeed because they have the desire to do so. You find so many of them in business management or becoming entrepreneurs.

While you can take leadership courses, there’s something very different about being a natural-born leader. You speak, and people listen. You have a commanding presence in the room.

You need to have leadership skills when you work as an image consultant. You’ll lead presentations, tell business owners how to improve the image of their workforce and help create the brand of entrepreneurial companies.

Leadership is not to be confused with cockiness, however. There’s a way to lead and do so in a professional, respectful way so that people will listen to you and immediately want you to lead them.

Fashion-Forward

If you have always been complimented on your keen fashion sense, you can use that to your advantage. Being a sharp dresser makes you feel confident while looking the part in every situation you put yourself in, professionally or personally.

People may even come to you for fashion advice. As an image consultant, you’ll likely be providing people with this same level of advice – you’ll tell them what to wear and how to dress so that they can play to their brand.

It’s about the details, too. Jewelry, accessories, color, and style all play a role in a person’s image. The more detail-oriented you are about your technical information, the easier it will be to help a client make those little changes.

When you work as an image consultant, you may be responsible for choosing the color of a suit, determining what kind of jewelry should be worn, and even the neckline of a shirt.

Image is about the appeal, and when you have a handle on that early on, it can serve you well – and end up serving your clients well.

Business-Savvy

No rule says you must be an entrepreneur, own your own business, or even have a master’s degree in business to be a consultant. However, you do have to be business-savvy.

If you follow business magazines, follow the latest trends, and enjoy solving problems within various industries, you are already doing well.

All of that business knowledge that you have can be shared. And when you’re particularly savvy about an industry, it can help you succeed as a personal image consultant.

Be Willing to Learn

Trends are constantly changing – merchandising, marketing, and more. Being a personal image consultant may be an excellent career if you love to learn and attend various courses, workshops, and conferences.

The more you’re willing to equip yourself with the skills, the more successful you can be. Focus on business courses and move into communication, leadership, and personal image consulting.

Start Your Personal Image Consulting Career Today

Working as a personal image consultant can be an exciting career if you have various leadership skills and love working with businesses of varying industries. It starts with developing the necessary skills to be an effective consultant – and that’s how we can help at the London Image Institute.

When you’re ready to learn more, fill out the form so we can contact you with more information.